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Winning Hearts and Minds program

The Winning Hearts and Minds (WHAM) program is a safety culture improvement program developed by the Energy Institute (EI), a UK-based professional membership body for the energy industry. The program is designed to help companies improve their safety culture by promoting a positive and proactive approach to safety and health management.


The Winning Hearts and Minds WHAM program is based on the premise that a strong safety culture is essential for reducing the risk of accidents and incidents in the workplace. It focuses on creating a culture of safety that is driven by the values and attitudes of employees, rather than just rules and regulations.


The Winning Hearts and Minds WHAM program includes a range of tools and resources that companies can use to help improve their safety culture, including training materials, case studies, and guidance documents. It also includes a self-assessment tool that companies can use to assess their current safety culture and identify areas for improvement.


Overall, the Winning Hearts and Minds WHAM program is an effective way for companies to improve their safety culture and create a positive and proactive approach to safety and health management. By participating in the program, companies can reduce the risk of accidents and incidents, protect the well-being of their employees, and improve their overall safety performance.





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